Strategy. Implementation. Analytics.

We use advanced tools and technologies to implement media with precision & purpose across display, mobile, social, search, print, OOH, broadcast & video, and programmatic.

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San Francisco, CA 94104
(415) 252-9339

john durham

John Durham


John Durham is the Chief Executive Officer and Managing General Partner of San Francisco based marketing consulting firm Catalyst S+F. At Catalyst Durham has applied his years of crafting brand messages and positioning for businesses to consistently exceed Catalyst client goals.

Prior to this position, Durham has held many roles in marketing and advertising including President and Chief Marketing & Sales Officer at Jumpstart Automotive Media, where he analyzed sales and marketing operations, recognized untapped potential, and precipitated transformation for a national online automotive sales advertising vehicle. Durham has also served as Executive Vice President of Carat Fusion where he spearheaded North American development and planning for branding and direct response business for the digital marketing division of the world’s 4th largest advertising agency. Prior to his work with Carat, Durham held executive leadership positions with Winstar Interactive Media and MapQuest.

Durham is a noted industry leader and a master communicator who is highly sought for speaking engagements around the World. Durham is an Adjunct Professor of Marketing: Advertising Strategy University of San Francisco School of Business.

Durham is also President & Cofounder of San Francisco Bay Area Innovation Group (sfBIG), a multi-term President of the San Francisco Ad Club, and a member of the ad:tech Hall of Fame.

John Durham has been a member of the Mediasmith Board of Directors since 2017.

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