Marcus Pratt featured at Upcoming Digiday Programmatic Summit

“Tackling Technology Viewability, Tracking & Attribution”

Omni Nashville Hotel, Nashville, TN – Sunday, November 16, 2015

Marcus Pratt, VP Insights & Technologies, will be participating in this panel discussion addressing how do you can make technology work for you to enhance the overall performance of your campaign. There are endless possibilities for partners who can provide a wide range of related services, how do you pick the best one for your program? The panel will cover the details of what brands and publishers need to know, and how they can get on the same page to ensure everyone is happy!.

More about the Summit

Introducing the Mediasmith
Client Bill of Rights
As an independent media agency that has always aspired to the best practices in transparency (both relative to costs and data), we felt it was time to be clearly and publicly committed to a set of principles. We’ve run our business in the spirit of these principles since our founding, but have decided to express them as the Mediasmith Client Bill of Rights. Some of these are not easy issues to solve in our industry, and we are casting no specific allegations at any particular entity. We’re only being very clear about how we are going to do business.